Join the Inaugural West Virginia Outdoor Economy Summit presented by the Charleston CVB

The West Virginia Outdoor Economy Summit, hosted by The Nature Conservancy and the WVU Brad & Alys Smith Outdoor Economic
Development Collaborative, is the state’s first cross-sector gathering to harness the momentum of our $2.1 billion outdoor economy.

On February 17–18, 2026, leaders from the tourism, conservation, recreation, entrepreneurship, and community development sectors will come together at the Charleston Coliseum & Convention Center. This inaugural event is more than a conference — it’s a place to roll up our sleeves, share ideas, and shape what comes next for West Virginia’s outdoor future. And on February 19, we’ll take that momentum to the State Capitol to share with lawmakers the strength, growth, and potential of West Virginia’s outdoor economy.

Who should attend?

If you care deeply about West Virginia, its outdoors, and its future, you belong here. You see the opportunity in our landscapes, our communities, and our people — and you know it takes vision, leadership, and elbow grease to seize it. If that sounds like you, you belong at this Summit.
  • OUTDOOR INDUSTRY LEADERS

    Outfitters, guides, and recreation-based businesses fueling adventure

  • COMMUNITY BUILDERS & NONPROFITS

    Those expanding access and growing participation statewide

  • POLICY & GOVERNMENT LEADERS

    Shaping the future of outdoor infrastructure and investment

  • AGENCY SUPPORT MEMBERS

    The partners who keep the industry moving forward.

  • STUDENTS & YOUNG PROFESSIONALS

    The next generation building their careers in the outdoor economy

February 17-19th
CHARLESTON, WV

What You’ll Experience

From workforce growth to trail development and sustainable tourism, the Summit’s sessions deliver practical insights and bold ideas.

Building sustainable outdoor destinations
Growing West Virginia’s outdoor workforce
Expanding trail systems and recreation infrastructure
Leveraging technology and innovation in the outdoors

Schedule

Speakers

  • Gayle Manchin

    Federal Co-Chair

    Appalachian Regional Commission

  • Jim Bryson

    Commissioner

    Tennessee Commissioner of Finance and Administration

  • Matt Herridge

    Secretary of Commerce

    State of West Virginia

  • Amy Goodwin

    Mayor

    City of Charleston, WV

  • Dr. Amanda Weinstein

    Director of Research, Knowledge, & Evaluation

    Center On Rural Innovation (CORI)

  • Bill Woodrum

    ​​Senior Program Officer

    Claude Worthington Benedum Foundation

  • Jessie Powers

    Executive Director

    Outdoor Recreation Council of Appalachia (ORCA) 

  • Ta Enos

    Founder and CEO

    The Pennsylvania Wilds Center for Entrepreneurship

  • Tim Brady

    President and CEO

    Charleston CVB

  • Dr. Heather M. Stephens

    Director

    WVU Regional Research Institute (RRI)

  • Dr. Danny Twilley

    Assistant Vice President-Economic & Community Development

    Brad & Alys Smith Outdoor Economic Development Collaborative at WVU

  • Bobby Chappell

    Outdoor Economy Specialist

    TIS - Impact Services

  • Noah Wilson

    Director of Sector Development

    Mountain BizWorks

  • Mark Burdette

    Deputy Director

    WV Small Business Development Center

  • Sam England

    Executive Director

    WV Trail

  • Chris Kehmeier

    Executive Director

    Pisgah SORBA

  • Charles Evans

    Trail Crew Coordinator/Backcountry Recreation Coordinator

    Snowshoe Highlands Area Recreation Collaborative (SHARC)

  • Tracey Valach

    Founder & Director

    Nature’s Mountain Classroom

  • Jonathan Scott

    Senior Project Manager

    Destination by Design

  • Matt Powell

    Director of Communications & Place Branding

    Destination By Design

  • Stella Hehnly

    Brand Experience Manager

    Visit Mountaineer Country CVB

  • Melanie Seiler

    Executive Director

    Active Southern West Virginia

  • Matt Knott

    Owner & President

    River Riders, Inc

  • Kristen Beverage

    WV REI Manager 

    Partner Community Capital

  • Louis Argento

    Business Services Coordinator

    Partner Community Capital

  • April Elkins-Badtke

    Executive Director

    Convervation Legacy, Stewards Individual Placements

  • CJ Belnap

    Director

    Adventure WV

  • Rich Edwards

    Associate Director Outdoor Recreation Infrastructure

    Brad & Alys Smith Outdoor Economic Development Collaborative at WVU

  • Eriks Brolis

    Director of Economic Development

    The Nature Conservancy of West Virginia

  • Andy Williamson

    Executive Director

    Adventure Cycling Association

  • Ben Isenberg

    Principal

    Symmetry Agency

  • Eric Oberg

    Senior Director of Programs

    Rails-to-Trails Conservancy

  • Nick Hart

    Director of Business Development

    Inner Action Media

    Why Attend The Summit?

    This isn’t just a conference where you sit and listen. It’s about learning, sharing, and shaping what comes next for West Virginia’s outdoor future.

    1

    LEARN

    Gain insights from national speakers and local innovators.
    2

    SHAPE

    Help chart the path of the state’s $2.1 billion outdoor economy.
    3

    CONTRIBUTE

    Share your own ideas in collaborative sessions.
    4

    LEAVE WITH

    Connections and momentum to drive change in your community.

       

      Take the Summit to the Capitol

      On February 19, we’ll take the Summit’s energy to the Outdoor Recreation Day at the West Virginia State Capitol. This optional day is your chance to stand with West Virginia’s outdoor economy and show our legislators the power of this $2.1 billion sector.

      Outdoor businesses, nonprofits, and community leaders will set up in the Capitol Rotunda to share products, programs, and ideas. The day will feature a short program with guest speakers, plus plenty of opportunities to connect with policymakers and partners.

      Whether you exhibit, network, or simply show up — your presence helps send a clear message: the outdoor economy matters.

      RESERVE YOUR VENDOR SPACE TODAY

      WV Outdoor Economy Summit Host Partners & Sponsors

      This Summit is built on collaboration — thanks to our host partners and sponsors for
      helping bring it to life.

      Title Sponsor

      Host Sponsors

       

      Platinum Sponsors

      Gold Sponsors

      Silver Sponsors

      Bronze Sponsors



      Advisory Committee

      In addition to our sponsors and partners, we’re grateful for the guidance of our advisory committee, whose perspectives help ensure the Summit reflects the priorities and opportunities of West Virginia’s outdoor community.

      Andy Williamson, Adventure Cycling Association

      Brian R. Bolyard, West Virginia Division of Natural Resources

      Chelsea Faulknier, Pocahontas County Convention & Visitors Bureau

      Chris Zeto, Hatfield McCoy Regional Recreation Authority

      Ted Armbrecht, The Wine Shop of Capitol Market

      Eriks Brolis, The Nature Conservancy – West Virginia

      Holly Fussell, Waterstone Outdoors

      Jeff Campbell, Gilmer County EDA

      Jeffrey Lusk, Hatfield McCoy Regional Recreation Authority

      Josh Nease, Mon Forest Towns Partnership

      Joe Vessecchia , Visit Mountaineer Country CVB

      Ken Gaitor, Snowshoe Mountain Resort

      Matt Knott, River Riders Family Adventure Resort

      Molly Williams, Raleigh County Parks & Recreation

      Phil Waidner, Arrowhead Bike Farm

      Ruffner Woody, Logan & Kanawha Coal Company

      Ruthana Beezley, Greenbrier Valley Economic Development Corporation

      Sam England, WV Trail

      Tom Price, Timberline Mountain

      Corey D. VanBibber, West Virginia Department of Tourism